Residential and commercial carpet and tile cleaner serving Central Florida

(352) 508-4556

Why You Should Take Yelp Reviews with a Grain of Salt

Why You Should Take Yelp Reviews with a Grain of Salt

Over the years people have come to use Yelp to find out about how good a restaurant or local business is before they decide to become patrons. Several 5 star lengthy reviews at the top of the page will help a business attract new customers, while negative 1 star reviews may deter new and previous customers alike.

You may think you can trust these reviews because they seem to be written by legitimate customers with real experiences and that every single review is visible, sadly that isn't always the case.

What many Yelp users and business owners may not realize is that Yelp is a social network with its own set of algorithms and rules. It is also a business out to make money for its services. Not all reviews are seen for each business. So we have to ask, why can't we see all reviews good and bad?

Is it possible that, for a price, Yelp will make the good reviews visible and the bad ones get lost somewhere out in cyberspace? Many business owners have claimed over the years that if they don't pay for ads or upgrade their Yelp pages, suddenly old negative reviews would resurfaced and the new 5 star ratings disappeared. Some claim that they were told by sales representatives that Yelp would even hide negative reviews if they paid for ads.

In 2014, the Ninth Circuit Court of Appeals in San Francisco actually gave Yelp legal permission to change reviews for money after several small business owners took them to court. The company denied they were biased to paying customers and it is all based on random algorithms, even if it was completely legal. This is why more businesses and users are not taking the review site so seriously anymore. Many small businesses simply can't afford the advertising to keep their company in a positive light.

It is always good to get a second opinion for anything. There are plenty more good review sites out there, such as Google My Business and Facebook, that is why you just may want to take Yelp reviews with a grain of salt.

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What Your Neighbors Say About Gator Clean

I hired Gator Clean to clean my carpets, home air ducts, and dryer duct and vent. Danielle and Kelly were pleasant, cheerfully answered my many questions, and did a thorough job. My carpet is old (10+ years) and had not been cleaned in a few years due to COVID; it ended up looking nicer than I expected! I was especially impressed by how careful they were with my possessions (e.g., covering things to protect them from dust that might fall from a ceiling vent) and how well they cleaned up afterward. This was my first experience with the company and I am impressed!

Mark Witwer
April 26, 2022

Review from Google

Review from Google

When I called Gator Clean, I left a message inquiring about their services and pricing. I received a return call with 10 minutes. I found the prices and availability to be better than other companies. They came out within a week and cleaned my air ducts. They were ON TIME, FRIENDLY, and PROFESSIONAL. They explained the entire process, did a fantastic job and cleaned up after ducts were cleaned. Other companies need to take lessons from their staff! Highly recommend Gator Clean.

Brenda Sutton
February 10, 2022

Review from Google

Review from Google

I contacted Gator Clean to clean our dryer vent. Daniele was professional and set the appointment for the next day. She and Kelly arrived on time, very conscientious of our home. Cleaned our dryer vent and cleaned up behind themselves! Quick and efficient. Will definitely be using them again in the future!

Lora Tarleton
January 27, 2022

Review from Google

Review from Google

PROMPT, HELPFUL SERVICE - VERY INFORMATIVE FOR TIPS AND ABOUT THE PROCESS OF HOW THEY CLEAN THE DRYER VENT. HIGHLY RECOMMEND AND WILL USE AGAIN. THANKS DANIELLE.

Jaimee Hibbs
January 20, 2022

Review from Google

Review from Google

Danielle and Kelly did a great job

Wayne Gill
December 29, 2021

Review from Google

Review from Google

The latest from our blog.

Easy tips to keep your carpet clean this Summer.

Easy tips to keep your carpet clean this Summer.

Warmer days are finally here. The sun is shining brighter and longer, the children are home from school, and the laid-back, relaxing feeling of summer fills the air. This time of year brings warm memories of time spent outdoors, hot dogs on the grill, and lounging by the pool. It also brings an increase in allergens, humidity, and dirt to your carpets.

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Cost Factors in Cleaning the Air Ducts of a Florida Home.

Cost Factors in Cleaning the Air Ducts of a Florida Home.

The cost of maintaining a home can add up pretty fast. Unlike renting, homeowners are solely responsible for repairs and upkeep of the various parts of their house. Some maintenance issues are more pressing than others, leaving many problems to simmer on the back burner. This has the potential to create a more giant headache out of issues you thought weren't that big of a deal.

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How NOT to clean a tile floor.

How NOT to clean a tile floor.

Keeping a tile floor looking clean and new is not always easy, especially when you live in a busy household. Sometimes you may just want to take the quick and easy route, but that's may not always be the best for your tile floors. 

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Gator Clean

Gator Clean is a residential and commercial carpet and tile cleaning company, serving Lake, Sumter, Marion and surrounding counties.

(352) 508-4556

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Normal Business Hours:
Monday-Friday 8am to 7pm
Weekends by appointment